Tuesday, 15 October 2019 06:00

CX “Fashion Arena” at the Festival of Marketing

Written by https://cxlabs.sap.com/2019/10/16/cx-fashion-arena-at-the-festival-of-marketing/
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In the cool location of London’s Tobacco Dock, we setup a CX “Fashion Arena” showing both our fashion-related prototypes Smart Mirror and FashionLabs. The “cave” concept at the Festival of Marketing

played well with our design of a Fashion Arena:
“Fashion Arena” design of the SAP CX area

Showing the Smart Mirror with its SAP Marketing Cloud feature for product recommendation did fit very well with the Festival of Marketing.

Smar Mirror Demo

Also, FashionLabs showed the integrated Commerce-Marketing story nicely with its image recognition and marketing dashboard functionalities.

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